The Power of Stupid Ideas: How to Unlock Creative Brilliance | SYDNEY F2F

Ever catch yourself thinking, 'This might sound stupid, but…'? Believe it or not, that’s where some of the most brilliant ideas in history have started—groundbreaking inventions, award-winning campaigns, and creative breakthroughs.

But too often, these 'stupid' ideas never see the light of day—shut down by fear of judgment or workplace cultures that resist the unconventional.

In this interactive session, you’ll uncover how to turn those off-the-cuff remarks or random sparks into something extraordinary. Learn practical tools and techniques to harness your 'stupid' ideas, hear inspiring anecdotes from trailblazing companies, and discover how a culture of creative bravery can spark innovation.