Courage & How to Pitch Ideas | MELBOURNE

Hi, nice to meet you, my name is Wade.

Imagine, you, on a desert island, the sun beating down. You feel the warmth on your skin and along comes...

Sorry I got carried away there - this session is about StorySelling - the way you can appeal to people's emotions to convince them to love your idea.

Courage is a crucial component of creativity that’s often overlooked.

Having the courage to pitch and sell an idea is something that is critical to creative success because rarely do ideas come to life without anyone else being involved.

Writers, producers and actors are constantly pitching movie ideas to Hollywood Studios to get them to give them money to make the ideas they have.

To do this they follow a set path of storyselling - or pitching - which we’ve adopted and called The Pitch Pyramid.

The Pitch Pyramid is a framework you can use to pitch or sell your idea to someone else. It helps give you the courage that it's got the best chance to succeed because we know it's a proven framework.